How to Hack an IVAR (IKEA Hack Tutorial)
The best IVAR IKEA hacks transform the cabinet into furniture while capitalizing on the low price of the original piece.
How the Plastic Straw Ban Went So Wrong So Fast
Who would have thought that a plastic straw ban could cause such a stir? That’s the problem. Americans use 500 million straws every day. Someone thought we should ban them to save the environment. No one asked if the catchy pollution solution would hurt anyone. Spoiler: It did. How It’s Supposed to Work The idea behind the plastic straw ban is a noble one. Environmentally conscious municipalities, and then companies, wanted to do something about pollution. While plastic straws only constitute a small part of our overall plastic waste, their ban is easy to conceptualize. It’s a concrete concept. People can understand it quickly. [...]
How to Make a Felt Star Mobile (Tutorial)
If you are only going to make one project for your baby's room, this is it!
Why I Decided to Organize My Life
I consider myself a "Type A" creative person. Some people may call that a contradiction. It kind of is. Basically, I have an artistic side that I express through writing and art. But, I also prefer to work in a meticulous and organized manner. You won't find me in a studio filled with piles of inspirational clutter. Since my first apartment, I became determined to organize my life. Below are the key motivations behind my process. "It's human nature to take the easy route and leap at storage methods that promise quick and convenient ways to remove visible clutter. Putting [...]
A Wedding Checklist
My wedding was the most stressful experiences of my young life. The pressure of planning a party for my family, friends, coworkers, and (our parents’) acquaintances filled me with dread. Years later, I revisited that terror (with some much-needed levity) to put together a wedding checklist of things brides forgot. Oops, I Forgot… by Danielle Verderame Originally Published in Central VA Bridal Guide On the morning of my wedding, my buzzing cell phone woke me from bridal daydreaming. “We’re calling to confirm your cake order for tomorrow night at seven,” said the baker on the other end of the phone. “I’m [...]
Top 15 Home Organization Hacks
Organize the worst areas of your home with these tricks.
Business Tip: Use a Ghostwriter for Case Studies
If you are an organization with a record of success, publishing a case study is possible. In fact, I’ll show you how to do three case studies in three weeks.
How to Make eBooks Part of Your Content Marketing Plan
Content Marketing is a simple idea in theory with a steep learning curve in practice. Basically, you make content that generates leads for your business. That's the premise of a content marketing plan. Simple, right? Yes, in the way that the theory of gravity is simple to watch but difficult to document. When a legendary apple dropped on Sir Isaac Newton’s head, the result was obvious. When centuries of scientists have tried to perfectly document the math behind this phenomenon, the system became vastly more complex. (That’s why it’s still a scientific theory instead of a law.) Similarly, content marketing starts with a simple [...]
New Media Students Should Understand Print Advertising
If you can’t find that specific market, or if it’s become really splintered in the digital world, you may need to look for a different mix for your media dollars.
Something Old, Something New
Every wedding season, wedding writers search for new ideas to source for brides. In Spring 2016, brides were feeling overwhelmed about the Pinterest-perfect weddings — and their huge price tags. I put together this article to balance out the new, social-media standard with some old-fashioned sense. Save Versus Splurge By Danielle Verderame Published in The Central VA Bridal Guide To pin or not to pin, that is the question. Six years after the launch of Pinterest, most wedding planning starts with a collection of inspiration images. The difficulty lies in recreating the look on a budget. In central Virginia, brides can [...]
