While I am not a WordPress apologist, most people run their eStores from this platform. If you are thinking about setting up a WordPress website to sell your products online, there are a few key steps to understand. Most notably, you have to turn a normal website into an actual eStore by adding the shopping cart function and product management system. Learn how to sell online with a WordPress website below.

How to Sell Online with a WordPress Website

When you start with a WordPress website, you need to subscribe to a business plan (at minimum). Otherwise, you can’t use the necessary plugins for an eStore.


Most WordPress Sites use WooCommerce to create their online store and cart functionality. It’s the most popular and has a variety of extensions and plugins that make it easy to customize for your specific store. It’s free and offers a lot of tutorials for setup. You can hook it to sync with a lot of point-of-sale (POS) systems too.


WooCommerce recommends their own Storefront theme to work with their system. It sticks the cart in the upper righthand area of your navigation. Also, it sets up a basic product page that generates automatically. Categories, tags, variations, and more are pulled from the WooCommerce system and shown in this theme.

If you want to use another theme, test it after you install WooCommerce. You may need to redesign the product pages to accommodate the system.


Additionally, WooCommerce offers a variety of plugins that allow you to customize their system even more. If you’re working in Gutenberg Blocks, these plugins will show up as blog options after you install them. It makes it very easy to add new sections to your page that coordinate with your shop’s product management system.

If You Liked This…

If you are thinking about setting up an eStore using a WordPress website, there are just a few key areas for you to connect. First, you should install WooCommerce to manage your products and payments. Second, you need to choose a theme that supports an eStore or customize it to work with product pages. Third, you must install applicable plugins to make the transaction process as smooth as possible.

If you enjoyed this post, please check out all my Website Design articles. Inside you’ll find tips and inspiration for your own store.