Tips & Inspo

  • Coffee Flatlay with Little Women Book

How to Prepare for an Article Interview

By |2021-03-31T19:29:53-04:00July 1, 2020|Content Marketing|

Each time I schedule an interview for an article, I aim to gather quality material as quickly as possible. It’s practical for both myself and the subject. Also, features tend to have deadlines that necessitate efficiency. My interview with spoken word artist Lacroy Nixon benefitted from this model. How to Research the Subject I research my subject before we meet. I check out their social media profiles, their website and try to find any other articles written about them. If they’ve published their own material, I review it. Most of the time, the same narratives arise in most of the [...]

  • Amherst County Guidebook Cover

Amherst County Guidebook

By |2021-02-01T16:06:22-05:00June 15, 2020|Content Marketing|

I’ve worked with this publisher, Dan Curran, on several articles and several different publications. For this list of non profit organizations we aimed to include as many organizations as possible. To find the groups, we worked through several different resources, including talking to people in the community. Click to Read Then, I interviewed each of the organizations over phone and email. Additionally, I pulled some statistics on volunteerism — comparing the state with national averages. You can read the full article at The Amherst County Guidebook or below. Amherst County: Where We Value Our Volunteers & Their Work Originally published in the [...]

  • Standard Poodle editorial photography Lynchburg

Ivy Hill Story: We’re physically distancing… not social distancing!

By |2021-04-07T13:17:09-04:00May 19, 2020|Content Marketing|

It was a new experience for me — calling the day before an interview to see if my subjects wanted to meet. The Coronavirus situation had escalated quickly and I wasn’t certain of the safest way to proceed for the health of my subjects. The Harveys were glad to meet with me for this Ivy Hill Story. We maintained physical space while still building rapport. I have a feeling they’re still waving at neighbors and shouting greetings across their lawn to dog walkers today. Meet Your Neighbors: Bob and Brenda Harvey Originally Published in Life in the Ivy [...]

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